Indian Institute of Design Rajkot (IID) has established itself as a hub for nurturing creative talent through its specialized Bachelor of Design programs. With a focus on industry-aligned training and hands-on learning, the institute’s placement outcomes reflect a blend of regional opportunities and emerging national trends in design education. While placement statistics vary across disciplines, the institute demonstrates consistent engagement with sectors ranging from traditional textiles to cutting-edge digital media. Below is an overview of recent placement trends across IID’s four undergraduate design programs:
IID-Placement Overview
| Branch/Course | Avg Package | Highest Package | % Placed / No. Placed | College Avg Placement | Additional Info | Student Review on Placement Data |
| B.Des in Fashion Design | 4.5-5.5 | 8-10 | 70-80% | - | Major recruiters include local textile firms and fashion startups | Limited international brands but good opportunities in domestic markets |
| B.Des in Interior and Space Design | 4-5 | 7-9 | 65-75% | - | Focus on residential and commercial design firms | Placement support needs improvement for niche specializations |
| B.Des in Communication Design | 4.2-5.8 | 9-12 | 75-85% | - | Strong digital media and advertising placements | Top students secured roles at leading ad agencies |
| B.Des in Product Design | 5-6.5 | 10-12 | 80-90% | - | Automotive and consumer electronics sectors dominate recruitment | Best placement track record among all streams this year |
IID-Placement Trends Across Disciplines
Fashion Design emerges as a steady performer, with 70-80% of graduates securing roles in domestic markets. The average package of ₹4.5–5.5 LPA reflects opportunities in Gujarat’s robust textile industry, where local firms and startups actively recruit for roles in apparel innovation and sustainable fashion. However, students note a gap in international brand recruitment compared to metro-based design schools. Interior and Space Design shows moderate traction, with 65-75% placement rates. Graduates typically join residential and commercial design firms, though niche areas like urban planning or hospitality design see fewer opportunities. The average package of ₹4–5 LPA aligns with entry-level roles in regional architecture studios. Communication Design stands out for its 75-85% placement rate and the highest recorded package of ₹12 LPA. This specialization benefits from India’s booming digital media sector, with agencies seeking expertise in branding, UI/UX, and multimedia storytelling. The wide salary range (₹4.2–5.8 LPA average) indicates varied roles, from junior designers to creative strategists. Product Design leads with an 80-90% placement rate and the highest average salary (₹5–6.5 LPA). Strong ties to automotive and electronics manufacturers drive demand, particularly for graduates skilled in ergonomic design and prototyping. The ₹10–12 LPA top packages often go to candidates joining R&D teams in consumer tech.
IID-Industry Engagement and Recruiter Profiles
IID’s placement strategy emphasizes partnerships with regional industries while gradually expanding its national footprint. For instance:
- Textile and Apparel Firms: Collaborate with Fashion Design students for seasonal collections and material innovation projects.
- Automotive Giants: Engage Product Design cohorts through annual hackathons focused on electric vehicle components.
- Advertising Agencies: Scout Communication Design talent via portfolio reviews and live client briefs.
While international recruiters remain limited, the institute compensates by fostering entrepreneurial skills. Several alumni have launched design startups in sectors like modular furniture (Interior Design) and eco-friendly packaging (Product Design).
IID-Career Pathways and Skill Development
The curriculum’s emphasis on practical learning ensures graduates are job-ready:
- Portfolio Building: Mandatory internships and client projects ensure students graduate with professional-grade work samples.
- Software Proficiency: Training in tools like AutoCAD, Adobe Suite, and Rhino 3D aligns with industry requirements.
- Soft Skills: Workshops on client pitching and project management prepare students for collaborative work environments.
IID-Challenges and Opportunities
While IID excels in regional placements, there’s untapped potential in:
- Global Collaborations: Partnerships with international design schools could enhance exposure and attract multinational recruiters.
- Specialized Roles: Expanding career services for niche fields like sustainable design or wearable technology.
- Startup Incubation: Formalizing mentorship programs for student entrepreneurs could diversify career outcomes.
IID-The Road Ahead
As India’s design sector grows at 12–15% annually (driven by e-commerce and smart manufacturing), IID is well-positioned to bridge the skill gap. Future success may hinge on strengthening alumni networks and integrating emerging technologies like AI-driven design tools into the curriculum. For aspiring designers, the institute offers a balanced launchpad – rooted in regional strengths while gradually tapping into broader industry currents.
