Advertising is ______ than personal selling.

Question

KollegeApply · Accepted Answer

Advertising is less costly than personal selling. Explanation: Advertising is generally less costly than personal selling. While personal selling involves direct interaction with customers and often requires significant time and resources for each potential sale, advertising can reach a large audience at a lower cost per individual. Advertising leverages various media channels to disseminate messages widely and efficiently, making it a more cost-effective approach for reaching a broad audience compared to the personalized and labour-intensive nature of personal selling.

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