In which stage of marketing, manufacturers believed that customers would buy the product if quality was good?

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KollegeApply · Accepted Answer

Product-oriented stage Explanation: The product-oriented stage is based on the business theory that customers will naturally prefer products with the best quality, performance, and new features. As a result, manufacturers assumed that a superior, well-engineered product would sell itself, turning their whole corporate focus to continual product improvement and quality control rather than assessing client demands.

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