The content writer salary in India is based on the experience, skill, location, and the company or organization in which the candidate is working. The average pay rate of entry-level content writers is between INR 20,000 and 30,000 per month, whereas an annual wage is considered to be INR 2.5 lakh to 4 LPA. The content writer salary may increase to over INR 6 LPA as they attain experience and acquire exposure in highly technical writing, content marketing, etc.
With experience, the candidates who can be promoted to the roles of Content Manager or Lead Content Writer are also likely to have a salary between INR 7 to 14 LPA. There is also a big difference in salary, depending on the city in which the writer is located, such as Bengaluru, Mumbai, and Gurgaon, which have higher chances of fetching a higher salary compared to the smaller cities. One can even earn more money working as a freelance content writer or working at one of the leading companies, or working in one of the in-demand industries with a good portfolio and skills in some specific areas.
Content Writer Salary in India as per Designation
The salary of a content writer in India depends mainly on the designation, which means one is paid on the basis of experience, specialization, and responsibility in the company. The complete details of the content writer salary are given in the table below.
Content Writer Salary in India (Government Sector)
The content writer salary in the government sector tends to depend on experience, department as well and whether the job is permanent or contractual. The complete details of the roles in the government sector are given below.
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Content Writer Salary in India (Private Sector)
In India, the salary of content writers in the private sector depends on experience, job position, industry, and location. The private sector provides competitive salaries, a high growth rate, and better income prospects for skilled and professional content writers.
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Content Writer Salary in India (Top Cities)
The content writer salary in India is higher in the top cities, which is more than that in small cities, as most of the tech companies, digital marketing agencies, and media firms are located in urban areas.
Content Writer Salary in India FAQs
How much does a freelance content writer earn in India?
Content writers working as freelance earn between INR 1 lakh and 7.5 lakh per annum, with their salary depending on their portfolio or niche, and their client base. Even more, the freelancers who manage to excel and have a particular skill approach in high-demand niches can earn when working with international clients or in any specific industry.
What skills can increase the content writer salary in India?
The skills, such as SEO writing skills, technical writing, content marketing, and social media content creation, are much-desired and can increase the content writer salary. Writers who possess good research skills, editorial experience, and knowledge of digital marketing tools can get higher pay.
Does educational background play a big role in the role of a content writer?
A background in English, Mass Communication, Journalism, and any other related subjects is usually preferable, but it is not always mandatory. If one pursues related certifications, their earning potential and career prospects can be increased.
Where is the career path of a content writer in India?
The path that a content writer can take is of a Senior Content Writer, Content Editor, a Technical Writer, a Content Manager, and finally becoming a Head of Content or Content Director. As the candidates move into the higher positions, their responsibilities as well as payroll increase.
To have a career as a content writer, which specializations should I choose for the BA course?
BA in English, Journalism, or Mass Communication, or a degree with basic knowledge in language, writing, media, and communication. Depending on specific universities, these degrees usually have course electives or course studies in specialized content writing.
What impact does a writing portfolio have on the salary of a content writer?
An extensive portfolio of different examples of good writing, published literature, and the project done effectively is very significant in negotiations for higher pay rates and the attainment of better employment chances, particularly amongst those who are freelance writers.
