BBA Retail Management is a three-year undergraduate course that provides knowledge, skills, and expertise to survive in the retail world. The course helps build a foundation in the fundamentals of retailing, retail analytics, retail branding, retail strategies, retail logistics, and e-commerce. The program integrates traditional and modern retail practices to meet the growing needs of the constantly evolving retail field.
The BBA Retail Eligibility criteria include having cleared 10+2 from any stream (Science, Commerce, Arts) with English as a subject from a recognized board with a minimum of 50% marks. The course fee of BBA Retail Management is in the range of INR 55,000 to INR 2,00,000 in government and private colleges. Admission to BBA Retail Management is generally based on the 10+2 score or an entrance test conducted by the college itself. CUET UG (Common University Entrance Test Undergraduate) is one of the entrance tests known for admission in BBA Retail Management.
Some of the well-known colleges offering BBA in Retail Management are Chitkara University, Parul University, GLS University, Institute of Management Sciences, and Loyola Academy Degree College. The BBA Retail Management graduates get job roles of Retail Manager, Marketing Manager, Sales Manager, and Human Resources Manager with salaries ranging from INR 4 LPA to INR 10 LPA.
Table of Contents
- BBA Retail Management Highlights:
- What is BBA Retail Management?
- Why Study BBA Retail Management?
- Who should pursue BBA Retail Management?
- BBA Retail Management Eligibility Criteria
- BBA Retail Management Top Colleges
- BBA Retail Management Entrance Test
- BBA Retail Management Admission Process
- BBA Retail Management Syllabus
- BBA Retail Management Jobs and Salary
- BBA Retail Management FAQs
BBA Retail Management Highlights:
The highlights of the course BBA Retail Management are listed below:
What is BBA Retail Management?
BBA Retail Management is a three-year undergraduate course that revolves around the principles of managing a Retail Business. The course introduces entrepreneurship and management from a retail perspective. BBA Retail Management aims to enhance the understanding of the various trends and practical skills. The course focuses on the selling and distribution of products to customers in specific vending points and helps develop Management skills to get hired in the growing field of Retail Management.
Know More: BBA Supply Chain Management
Why Study BBA Retail Management?
Apart from high-paying jobs in the Retail Management field, the benefits of pursuing a BBA in Retail Management are:
- Opportunities to work in E-commerce and omnichannel retail, Luxury and fashion retail, Fast-Moving Consumer Goods, and Retail analytics and supply chain
- Foundation for higher education, such as an MBA in Retail Management or any other discipline
- Exposure to the global perspective of Retail Management
- Gain insights into customer psychology and buying patterns
- Develop Leadership, Management, and Communication Skills
Who should pursue BBA Retail Management?
Individuals with the following qualities or aspirations are best suitable to pursue BBA Retail Management:
- Have prior experience working in the retail industry, such as stores, retail, Sales, Merchandising, or customer service.
- Aspire to start your own Retail Business.
- Enjoy customer interactions and want to enhance your communication skills.
- Expertise in technology and wish to amalgamate technology in Retail.
- Have Creative ideas and are able to work on innovation regarding Retail.
BBA Retail Management Eligibility Criteria
The Eligibility Criteria of BBA Retail Management include:
- Having cleared 10+2 from any stream (Science, Commerce, Arts) with English as a subject from a recognized board.
- Minimum 50% aggregate marks in the qualifying examination with 5% relaxation for the reserved category.
- A few colleges conduct their own entrance test or personal interview, which has to be cleared to be eligible for admission in BBA Retail Management.
BBA Retail Management Top Colleges
The important information, such as Fees, Ranking of a few of the well-known colleges offering BBA Retail Management, is given below:
BBA Retail Management Entrance Test
Generally, admission to Retail Management BBA is based on the merit of 10+2, but a few colleges admit students based on the following National Entrance Examination:
BBA Retail Management Admission Process
The admission process for BBA Retail Management is similar in all colleges with minor variations. The admission process for the BBA Retail Management of Chitkara University is given below:
Step 1: Download the admission form of Chitkara University from the official website of the college or from the nearest bookstore.
Step 2: Fill the admission form with accurate details and upload the required documents. Submit the form to the following address: Unit No. A 201–202, Elante Mall Office Complex, Industrial Area Phase I, Chandigarh, 160002.
Step 3: The documents and the information submitted in the application form will be verified by the University.
Step 4: On getting shortlisted, appear for the personal interview round at the Chitkara University.
Step 5: The admission is granted after verification of the documents on the basis of merit obtained in the qualifying examination and a personal Interview.
BBA Retail Management Syllabus
The syllabus for BBA Retail Management is similar in all colleges with minor variations. The syllabus for the BBA Retail Management of Parul University is given below:
BBA Retail Management Jobs and Salary
On completion of the BBA in Retail Management, the graduates can land high-paying jobs in the Retail Sector.
Know More: BBA Career Options
BBA Retail Management FAQs
Which subjects are covered in BBA Retail Management?
The BBA Retail Management curriculum generally involves fundamentals of retail and business management. A few of the important subjects included in the curriculum of BBA Retail Management are Principles of Retailing, Retail Store Operations, Consumer Behavior, Marketing Management, Visual Merchandising, Supply Chain Management, Retail Communication, E-commerce & Retail Technology.
Which are the top recruiters in BBA Retail Management?
MBA Retail Management Graduates get high-paying jobs in the retail sector. The top recruiting companies are Amazon, Flipkart, Reliance Retail, DMart, Tata Cliq, Nykaa, Big Bazaar, H&M, Zara, Pantaloons, Unilever, Nestle, and Coca-Cola (FMCG Retail).
Can you get international work experience after BBA Retail Management?
Before trying for international work after BBA Retail Management, one has to gain 2–5 years of work experience in your home country and a postgraduate degree like Man BA in any discipline or in Retail Management can assure work opportunities with global retail brands in countries with developed retail sectors (e.g., UAE, UK, USA, Singapore).