MBA in Marketing and Finance is a 2-year postgraduate program that offers dual specialization in both Marketing and Finance, helping students to develop both leadership and analytical skills. The candidates who hold a bachelor's degree from a recognised university with a minimum of 45-50% marks are eligible to apply. The admissions are mainly based on entrance examinations.
Some of the colleges that offer an MBA in Marketing and Finance are Presidency University (Bangalore), Jain University, etc. The average course fee ranges between INR 1,58,000 - INR 34,00,000.
The graduates will be able to work in a diverse range of fields in various sectors, such as marketing or business development roles. They can earn between INR 3-12 LPA, depending on skills and years of experience. Some of the common job roles are Business Administrator, Financial Planning Analyst, Marketing Executive, Business Development Manager, and Marketing Manager.
- MBA Marketing and Finance Course Highlights
- What is MBA Marketing and Finance?
- Why Pursue an MBA Marketing and Finance?
- MBA Marketing and Finance Eligibility Criteria
- MBA Marketing and Finance Entrance Examinations
- MBA Marketing and Finance Colleges and Fees
- MBA Marketing and Finance Admission Process 2025
- MBA Marketing and Finance Syllabus
- MBA Marketing and Finance Jobs & Salary
- MBA Marketing and Finance Vs MBA Finance
- MBA Marketing and Finance FAQs
MBA Marketing and Finance Course Highlights
The basic details about the MBA in Marketing and Finance are mentioned in the table below:
What is MBA Marketing and Finance?
MBA marketing and finance is a two-year postgraduate course in management that gives learners the opportunity to specialize in the fields of marketing and finance. The MBA in Marketing and Finance syllabus includes topics like marketing, customer behavior, branding, online marketing, and marketing research, etc.
- The MBA Marketing and Finance subjects includes financial management, investment analysis, risk assessment, corporate finance, and financial planning, which make the graduates ready to make any difficult financial decision and control the resources of the organization.
- The course of study incorporates theory with practice by offering internships, case studies, and workshops so that students acquire analytical and creative skills.
- The candidates after completing this course will be able ot opt for various positions as marketing manager, brand manager, financial analyst, investment banker, and business development executive.
Why Pursue an MBA Marketing and Finance?
The advantages of studying an MBA in Marketing and Finance are as follows:
- It will provide knowledge and skills for understanding both the financial projections of the company and how to market the products and services effectively.
- With a strong foundation in marketing and finance, there are options to pursue diverse roles in any of the fields. The candidates can also opt to pursue a PhD in Finance.
- With specialization in two fields, it will be easier to land higher positions and high-paying jobs.
- With the rise in competition in the market, companies are looking for professionals who can handle marketing and also look after the financial health of the company.
MBA Marketing and Finance Eligibility Criteria
The eligibility criteria for enrolling in the MBA in Marketing and Finance program are as follows:
- Graduation degree in any discipline from a recognized university with a minimum of 50% marks for the General category and 45% for the reserved category.
- Must qualify for national/ state-level entrance exams such as CAT, MAT, XAT, MAH-CET, CUET PG, and others as per applicability.
- A few colleges also conduct their entrance exams, such as SNAP, CUCET, and JET. Candidates must qualify in these exams to get entrance to the MBA programs.
MBA Marketing and Finance Entrance Examinations
The national, state, and university-level entrance exams that are considered for admission into the MBA Marketing and Finance course are as follows:
MBA Marketing and Finance Colleges and Fees
The list of MBA in Marketing and Finance colleges is provided below, with the help of which the candidates can make a better choice.
MBA Marketing and Finance Admission Process 2025
The admission process for the MBA Marketing and Finance course at Presidency University (Bangalore) is mentioned below:
- First, candidates must register for national or state-level entrance exams such as CAT, XAT, MAT, CMAT, ATMA, or KMAT.
- They should also fill out the application form for the MBA course available on the college website.
- Then, candidates need to attend the entrance exam they have registered for.
- The college will select the candidates depending on the rank obtained in the entrance exam and their past academic performance.
- The selected candidates can be called for a personal interview (PI) to evaluate their knowledge and skills related to the course.
- The final selection will be made based on performance in the PI.
- Selected candidates will be informed electronically by the Board of Management.
- Then, selected candidates will have to pay the admission fee or tuition fee as instructed by the college to book their seat in the MBA program.
MBA Marketing and Finance Syllabus
The MBA Marketing and Finance syllabus as per Presidency University (Bangalore) has been given below:
MBA Marketing and Finance Jobs & Salary
Some of the jobs that are available on job portals like Naukri.com and Indeed for MBA graduates with dual specialization in Marketing and Finance are listed below:
MBA Marketing and Finance Vs MBA Finance
MBA in Marketing and Finance (dual specialization) provides the opportunity for a variety of jobs in both marketing and finance, and is therefore appropriate to students who desire versatility and cross-functional career prospects. Whereas MBA Finance offers comprehensive knowledge on financial spheres, which is of value when pursuing careers in specialized finance with an expected development and rewarding salary.
MBA Marketing and Finance FAQs
What skills are important to excel in an MBA in Marketing and Finance program?
In order to excel in the MBA Marketing and Finance program, candidates must possess analytical skills, communication skills, leadership skills, and a knack for creativity. Along with this, students need to have a good knowledge of mathematics for handling finance-related subjects.
Can I do an MBA in Marketing and Finance with a non-finance background?
Yes, if you have a strong interest in developing significant quantitative skills required in the majority of industries at present, then an MBA in Marketing and Finance will be a good choice even without having a finance background.
Can I start my own business after completing an MBA in Marketing and Finance?
Yes, you can; the course has subjects related to entrepreneurship and entrepreneurial skills, which can help in setting up a private business. And for developing any type of business, Marketing and Finance are the two most important pillars, so having specialisation in both will be a key advantage in running your own business.
Is it possible to pursue an MBA in Marketing and Finance online?
Yes, many institutes offer online MBA courses. They offer flexibility for working professionals or those who prefer a more self-paced learning environment. Colleges like Chandigarh University and Jain University are famous for their online MBA programs.
Who earns more MBA in Finance or Marketing and Finance?
MBA Finance students get a better initial salary when compared to MBA Marketing and Finance students. MBA Finance employees who work at the entry-level are likely to receive a salary of INR 4.5-7.5 LPA, and MBA Marketing and Finance students working at the same level will get INR 4-6.5 LPA on average. In a developing career, MBA Finance middle-level jobs like financial analyst or investment banker jobs can pay INR 10 LPA to 15 LPA, but MBA Marketing and Finance with brand manager or marketing manager can earn up to INR 9 LPA to 14 LPA.
