PG Diploma in Business Analytics is a 2-year postgraduate program that combines core business management with analytical skills. Anyone who holds a bachelor’s degree with a minimum of 50% marks and Mathematics/ Statistics as one of the subjects in graduation or class Xth is eligible to apply for the course. Few institutes may ask for 1-2 years of work experience.
Admission into the PGDM in Business Analytics is based on national-level entrance examinations, followed by a Written Aptitude Test, Group Discussion, and a Personal Interview. Most of the institutes consider CAT scores, but some institutes conduct their own entrance examination. The CAT cutoff ranges between 85 - 90 percentiles for most institutes. The total course fees range between INR 16,75,000 - 26,00,000 for 2 years.
The Post Graduate Diploma in Business Analytics course opens up job opportunities in multiple industries, as most businesses rely on data to make business decisions. Some of the job options available after the course are business analyst, data analyst, financial analyst, marketing analyst, operations analyst, etc. The average package offered by the institutes is around INR 25 - 30 LPA.
- PGDM in Business Analytics Highlights
- What is a PGDM in Business Analytics?
- Why Pursue a PGDM in Business Analytics?
- PGDM in Business Analytics Admission Process 2025
- PGDM in Business Analytics Eligibility
- PGDM in Business Analytics Entrance Examination
- PGDM in Business Analytics Cutoff
- PGDM in Business Analytics Syllabus
- PGDM in Business Analytics Top Colleges
- PGDM in Business Analytics Comparison in IIM Calcutta Vs MDI Gurgaon Vs IIFT Delhi
- PGDM in Business Analytics Career & Jobs
- PGDM in Business Analytics FAQs
PGDM in Business Analytics Highlights
Some of the basic details of the PGDM BA course are mentioned in the table below:
Particulars | Details |
Course Name | Postgraduate Diploma in Management - Business Analytics (PGDM-BA) |
Duration | 2 years |
Eligibility | Bachelor’s degree with 50% marks and Mathematics/ Statistics as one of the subjects. |
Admission Process | Entrance Examination + Written Aptitude Test + Group Discussion + Personal Interview |
Entrance Examinations | CAT, GMAT, NMAT, etc |
Top Universities | IIM Bangalore, IIM Calcutta, MDI Gurgaon, IIFT Delhi, NMIMS Mumbai, etc. |
Average Course Fees | INR 16.75 - 26 Lakhs |
Average Salary Package | INR 25 - 30 LPA |
Job Options | Business Analyst, Data Analyst, Financial Analyst, Marketing Analyst, Operations Analyst, etc. |
What is a PGDM in Business Analytics?
The Post Graduate Diploma in Business Analytics is a 2-year program that combines business with analytical skills and prepares students for job roles that require data-driven decision-making. The course will provide expertise in interpreting and analyzing large datasets to solve real-world business problems.
The students will also gain hands-on experience with industry-relevant tools and technologies like Python, R, SQL, Tableau, and Excel. The curriculum will include the core management subjects (Marketing, Finance, Operations, and Strategy) integrated with advanced analytical concepts (Data visualization, Statistical Modeling, Machine learning, AI, and Predictive analytics).
To help the students gain practical experience, the course will include case studies, internships, and live projects. Additionally, the curriculum may include modules on data management, business intelligence, and data storytelling to help the students gain the ability to communicate insights effectively.
Why Pursue a PGDM in Business Analytics?
The choice of pursuing a PGDM-BA can be highly beneficial for engineering graduates. Some of the reasons to choose this course are as follows:
- Demand for Analytics Professionals - Businesses are currently relying on data to make business decisions, and thus, the demand for analytics professionals is increasing. Sectors like BFSI, healthcare, retail and e-commerce, and telecommunication are actively hiring for roles like data analyst, data scientist, business analyst, etc.
- Competitive Salary & Career Growth - The analytics domain offers a competitive salary that will grow according to the experience an individual holds. The entry-level salary ranges between INR 6 - 10 LPA, the experienced professionals earn around INR 20 - 30 LPA.
- Future-Proof Career - It is a stable career to start with now since data generation is growing exponentially and the demand for analytics professionals is expected to remain strong. Thus PGDM-BA graduates can ensure a long-term stable career, but may require continuous learning since technology changes fast.
PGDM in Business Analytics Admission Process 2025
The admission process is similar at most universities and colleges. Below you will find a common application process:-
- Admission into the Post Graduate Diploma in Business Analytics program is based on national-level/ institute-level entrance exams. Most of the institutes consider CAT exam scores, but some of the institutes, like IIM Calcutta and NMIMS Mumbai, conduct their own entrance examination.
- Interested candidates will have to visit the official website of the institute and fill out the online application form with all their personal and academic details, and the scores of the exam considered. The application fee for most institutes will range between INR 1,500 - 3,000.
- The candidates will be shortlisted based on their exam scores and will be called for the Written Test and/ or Group Discussion (GD) and Personal Interview (PI).
- The final selection will be based on multiple parameters like exam scores, WAT-GD-PI scores, academic merit, work experience, academic diversity, social diversity, etc.
- A provisional offer letter is sent to the selected candidates that needs to be accepted within the given deadline and the payment of the first instalment is required.
PGDM in Business Analytics Eligibility
Candidates interested in applying to the PG Diploma in Business Analytics program should fulfill the following eligibility criteria:
- A 4-year Bachelor’s degree/ 5-year integrated degree/ 2-year master’s degree with at least 60% marks or 6.5 CGPA on a 10-point scale. Some institutes also consider 50% marks of a 5 CGPA.
- A 3-year Bachelor’s degree is also accepted, but should have Mathematics/ Statistics as one of the subjects at the graduation level, or should have studied mathematics in Class Xth.
- A graduation in areas like Engineering, Mathematics, Statistics, Commerce, Economics, Management Studies, or Computer Science is usually preferred.
- Some institutes may also ask for work experience for example, NMIMS Mumbai needs at least 2 years of work experience and IIM Sambalpur at least 1 year.
PGDM in Business Analytics Entrance Examination
Some of the entrance examinations that are referred to for admission into the PG Diploma in Business Analytics program are as follows:
National Level Examinations | ||
Exam Name | Registration Date | Exam Date |
CAT 2025 | Aug 01 - Sept 20, 2025 | Nov 24, 2025 |
GMAT | At least 24 hours before the chosen date of the exam | Aug & Nov 2025 |
Institute Level Examinations | ||
Exam Name | Registration Date | Exam Date |
PGDBA CBT (by IIM Calcutta) | Feb 14 - Mar 08, 2025 | April 06, 2025 (Tentative) |
NMIMS 2025 | Aug 01 - Oct 10, 2025 (Tentative) | Nov 05 - Dec 20, 2025 (Tentative) |
PGDM in Business Analytics Cutoff
The cutoff 2024 for some of the IIMs that offer PG Diploma/ MBA in Business Analytics is mentioned in the table below:
Institute Name | Overall Cutoff |
IIM Bangalore | 85 Percentile |
IIM Calcutta | 85 Percentile |
IIM Kashipur | 82 Percentile |
IIM Amritsar | 90 Percentile |
IIM Sambalpur | 85 Percentile |
PGDM in Business Analytics Syllabus
Here is the syllabus for PGDBA offered by IIM Calcutta. The syllabus of other institutes may not be similar, but the topics covered are expected to be the same.
Pre-Semester | Semester 1 |
Marketing Management | Stochastic Processes and Applications |
Financial Reporting & Analysis | Statistical Structures in Data |
Contemporary Business Analytics | Inference |
Organizational Behaviour | Computing for Data Sciences |
Managerial Communication | Fundamentals of Database Systems |
Semester 2 | Semester 3 |
Modeling in Operations Management (MOM) | Categorical Data Analysis |
Regression and Time Series Models (Rtsm) | Business Data Mining |
Foundations of Algorithm Design and Machine Learning (Fadml) | Business Economics |
Data Science Laboratory (DSL) | Project Management |
- | Strategic Management |
- | Human Resource Management |
- | Corporate Finance |
Semester 4 | |
Industry Internship (Internship-based Project) |
Here is the list of electives that the students will have to choose from in semesters 2 & 3:
Semester 2 Electives | Semester 3 Electives |
Enabling Technologies for Data Analytics | Selected Aspects of Advanced Predictive Modelling |
Information Retrieval | Econometric Methods With Applications in Business and Economics |
Cloud Computing | Financial Risk Management |
Complex Network | Computational Finance |
Randomized Algorithm Design | Pricing and Revenue Optimization |
Optimization and Business Decision Analysis | Games and Information |
Analytics for Ventures / Venture Analytics | Leading Professional Teams |
Product Analytics | Bayesian Methods for Business Analytics |
Business Accounting and Banking Analytics | Intercultural Business Communication |
Basics of Marketing Analytics | – |
Business Model Analytics | - |
Healthcare Analytics | - |
Supply Chain Analytics | - |
Ethical and Legal Considerations in Business Analytics | - |
PGDM in Business Analytics Top Colleges
Some of the top B-schools ranked in the NIRF Ranking 2024 that offer PGDM/ MBA in Business Analytics are as follows:
NIRF Ranking 2024 | Institute Name | Exam Intake | Total Course Fees |
2 | IIM Bangalore (Batch size 72) | CAT | INR 26,00,000 |
5 | IIM Calcutta (Batch size 62) | PGDBA CBT | INR 25,00,000 |
11 | MDI Gurgaon | CAT | INR 24,99,000 |
15 | IIFT Delhi (Intake 60) | CAT | INR 17,87,000 |
21 | NMIMS Mumbai (Intake 120) | NMAT | INR 22,00,000 |
23 | IIM Kashipur | CAT/ GMAT | INR 20,00,000 |
47 | IIM Amritsar (Batch size 86) | CAT | INR 21,00,000 |
50 | IIM Sambalpur (Delhi Campus)
(Batch Size 70) | CAT | INR 16,75,000 |
PGDM in Business Analytics Comparison in IIM Calcutta Vs MDI Gurgaon Vs IIFT Delhi
A comparison among some of the top institutes that offer a PG Diploma in Business Analytics is as follows:
Particulars | IIM Calcutta | MDI Gurgaon | IIFT Delhi |
NIRF Ranking 2024 | 5 | 11 | `15 |
Course Offered | PGDBA | PGDM-BM | MBA-BA |
Eligibility Criteria | 4-year Bachelor’s degree/ 5-year integrated degree/ 2-year master’s degree with at least 60% marks or 6.5 CGPA on 10 point scale. Some institutes also consider 50% marks of 5 CGPA. | Bachelor’s degree with 50% marks and 50% marks in 10th & 12th. | 50% marks of 5 CGPA in BE/ B.Tech/ 3-year Bachelor’s degree with Mathematics/ Statistics as one of the subjects in graduation or in Class Xth. |
Admission Process | PGDBA CBT + PI | CAT + WAT-GD-PI | CAT + GD-PI |
Application Fees | INR 2,500 (INR 1,250 for ST/ SC/ PwD) | INR 3,000 + GST | INR 2,000 (INR 1,000 for ST/ SC/ PwD/ Transgender) |
Cutoff | 85 Percentile | 95 Percentile | 70 Percentile (Sectional) |
Intake | 62 | 30 | 60 |
Course Fees | INR 25 Lakhs | INR 24.99 Lakhs | INR 17.87 Lakhs |
Financial Aid/ Scholarship | No fee waiver or scholarship | Merit-cum-means scholarship available | 50% concession in tuition fees for ST/ SC/ PWD category candidates. |
Average Package (2024) | INR 31.37 LPA LPA | INR 26.18 LPA | INR 27.30 LPA |
Highest Package (2024) | INR 52 PA | INR 63.3 LPA | INR 75.60 LPA |
PGDM in Business Analytics Career & Jobs
Many companies are now making data-driven business decisions to achieve success, thus increasing the demand for business analytics professionals across various industries. Let’s look at some of the points to understand the demand for Business Analytics professionals.”
- Industry Growth - According to Grand View Research, the Indian data analytics market generated a revenue of USD 3,551.8 million in 2024 and is expected to reach USD 21,286.4 million by 2030, growing at a CAGR of 35.8% from 2025 to 2030.
- Industry Adoption - There has been a surge in demand for business analytics professionals in industries like BFSI, healthcare, and retail. According to Analytics Insight, due to the adoption of analytics, the BFSI sector is projected to reach a revenue of USD 65.5 billion, the Retail sector by USD 30.2 billion, and the Healthcare by USD 24.5 billion by 2028.
- Job Demand - The IJRPR (International Journal of Research Publication and Reviews) research paper 2023 highlights that there is a shortage of skilled professionals in the analytics industry. The demand for analytics professionals is projected to reach 2,50,000 by 2025.
All the above points show that there is a demand for analytics professionals, and some of the job roles available for Post Graduate Diploma in Business Analytics graduates are as follows:
Job Roles | 0 -1 years | 1 - 4 years | 5 - 9 years | 10 - 19 years | 20+ years |
Business Analyst | INR 4 LPA | INR 5.95 LPA | INR 9.73 LPA | INR 14.27 LPA | INR 14.66 LPA |
Data Analyst | INR 4.13 LPA | INR 5.14 LPA | INR 8.06 LPA | INR 11 LPA | INR 15 LPA |
Financial Analyst | INR 3.88 LPA | INR 4.93 LPA | INR 6.67 LPA | INR 9.28 LPA | INR 19.5 LPA |
Marketing Analyst | INR 4.01 LPA | INR 4.95 LPA | INR 7.86 LPA | INR 11.25 LPA | - |
Operations Analyst | INR 3.44 LPA | INR 4.31 LPA | INR 5.71 LPA | INR 6.82 LPA | - |
The PG Diploma in Business Analytics program will offer a very promising career because of the increase in demand for data for decision-making across various industries.
Campus Placement - The majority of the B-Schools have associations with top MNCs, and they usually join the campus placement drive to hire PGDM-BA graduates. There are also international offers as Business Analytics expertise is in demand across the US, Europe, and Asia-Pacific regions. The average package ranges between INR 25 - 30 LPA.
Jobs in various industries - The graduates can apply for jobs in various industries like BFSI, Healthcare, Retail & E-commerce, Telecommunication, Manufacturing, etc.
Growth of wages -The role of access road jobs, such as data analysts or business analysts, provides a salary of about 6-10 rupees of LPA. Intermediate roles, such as data scientists or analytics consultants are expected to pay about INR 15-20 LPA.
Older levels, such as the chief data officer or analysts, are expected to get more than 30 INR LPA. Certificate of career. You may also have additional certificates or courses in artificial intelligence and machine learning.
PGDM in Business Analytics FAQs
What are the qualifications required for the Post Graduate Diploma in Business Analytics?
The candidates should have the following qualifications to apply for the PGDM-BA program. A 4-year Bachelor’s degree/ 5-year integrated degree/ 2-year master’s degree. A 3-year Bachelor’s degree is also considered if they have Mathematics/ statistics as one of the subjects in graduation, or should have maths in class Xth. Should have at least 50% marks of 5 CGPA in graduation. A minimum of 1 - 2 years of work experience is required by some of the institutes.
What is the admission process for the PGDM BA program?
Admission into the PGDM BA program is usually based on an entrance examination like CAT, followed by a Written Aptitude Test, Group Discussion, and Personal Interview.
What is the fees for the Post Graduate Diploma in Business Analytics?
The total course fees for the PGDM-BA program in some of the top B-Schools range between INR 16.75 LPA to INR 26 LPA.
What are the job roles available after completion of PGDM-BA?
Some of the job roles that PG Diploma in Business Analytics graduates can apply for are Business Analyst, Data Analyst, Financial Analyst, Marketing Analyst, Operations Analyst, etc.