B.Com Marketing: Admission 2025, Fees, Colleges, Eligibility, Job Opportunities, Career Prospects

B.Com in Marketing is a three-year undergraduate course that focuses on the study of behaviour of consumers, company management, and marketing ideas. Candidates completing this course are skilled in digital marketing, sales strategy, brand management, advertising, market research, and product development. The course equips candidates with skills and knowledge for building careers in the business world.

The eligibility criteria for the B.Com Marketing program are that candidates must have passed their 10+2 in Commerce stream with core subjects like Accountancy, Business studies, Mathematics. In some cases students with 10+2 in science and arts stream are also allowed to apply. Candidates must have scored a minimum of 50% aggregate marks in 10+2 from a recognized board. Candidates are selected through Merit based on 10+2 Score, and there are no specific entrance exams.

The course fees for the B.Com Marketing program, rely on whether it is a private college or a government college. The overall course fees for this course of study range between INR 40,000-5,00,000.

Graduates of B.Com Marketing program can have a variety of job roles available in India. They can get an average salary between INR 3-7 LPA or more, depending on their skills. Some job roles are Marketing Executive, Digital Marketing Analyst, Sales Development Manager, Brand Associate, Social Media Manager, and many more.

B.Com Marketing Key Highlights

The key highlights for the B.Com Marketing program are mentioned below:

What is B.Com Marketing?

A B.Com in Marketing is a three-year bachelor's program that mainly focuses on the crucial principles of marketing within the broader context of commerce and business management. This course prepares candidates with a combination of both theoretical knowledge and practical skills related to consumer behavior, advertising, sales management, digital marketing, brand building, market research, and strategic planning.

Overall, during the programme, candidates are introduced to strong foundational subjects such as principles of marketing, business communication, economics, financial accounting, and management. As the study progresses, candidates change their attention to particular marketing topics such as services marketing, digital and social media marketing, retail management, marketing analytics, and international marketing.

Why Study B.Com Marketing?

Candidates who obtain a B.Com in marketing receive a strong basis in both business concepts and techniques for marketing. This degree prepares their candidates to examine markets, create plans, and conduct campaigns that increase customer satisfaction because marketing is crucial for the success of every business. Some of the reasons for pursuing this course are listed below:

• Candidates receive practical experience through case studies, and a lot of internships.
• These Courses cover important concepts and tools like SEO, email marketing, and analytics.
• Graduates can work in the field of marketing, advertising, sales, business development, and many more, depending on their skills.
• All businesses need some skilled candidates who can understand the market trends and develop effective strategies.

Who should B.Com Marketing?

B.Com in Marketing is suitable for those candidates who have strong and fluent communication skills, with innovative thoughts, and an interest in customer behavior, advertising, branding, and sales strategies. Candidates who enjoy analyzing market trends, developing promotional ideas, and influencing customer decisions, this program relates well with them. The best-fit candidates who should study this program: are given below:

• Candidates who have a solid foundation in business and also have a comprehensive understanding of business operations, financial management, and economic principles which is essential for effective marketing.
• Individuals who want to pursue their careers in various sectors, including marketing, advertising, sales, and business development.
• Candidates who have good analytical skills for interpreting market data and creative thinking for developing marketing strategies.
• Individuals who have a depth specialization in specific marketing areas, such as digital marketing, content marketing, etc.

B.Com Marketing Eligibility Criteria

Candidates who want to get admission in the B.Com Marketing program, should fulfill some basic criteria. The eligibility criteria is mentioned below:

• Candidates must have passed their 10+2 in Commerce stream, with subjects like Accountancy, Business studies, Mathematics.
• Candidates with science and arts in 10+2 are also allowed to apply, however, students with commerce background are given more priority.
• Candidates must obtain a minimum aggregate of 50% marks in their 10+2 examination from a recognized board.
• The candidate should give some entrance exams, such as

B.Com Marketing Colleges in India

Some of the best B.Com Marketing colleges in India are mentioned below:

B.Com Marketing Admission Process 2025

The admission procedure for any college or university that offers a B.Com Marketing course is almost the same. Hence, for your reference, below mentioned is the admissions procedure for B.Com Marketing course at Symbiosis College of Arts & Commerce:

Step 1. Apply online via the SCAC website, access the admission portal and fill the online application for B.Com Marketing course.

Step 2. Upload the required documents and submit the application form by paying the application fee as instructed by the college.

Step 3. Wait for the merit-list to be released by the college, which is made based on the marks obtained in 10+2 and other academic performances. Check the merit list, published on the college website.

Step 5. If candidates are selected, they report to college within the given time and date for document verification and other formalities.

Step 6: Once the documents are verified, the candidates are provided with a provisional admission offer, after which they are required to pay the admission fee or 1st semester fee, in order to book or reserve their seat in the course.

Step 7: After the admission fee is paid, the candidates will be provided with a final admission offer, after which they can begin their new academic journey when the new session starts.

Required Documents:

• 10th & 12th class marksheet
• Pass Certificate
• Transfer Certificate (from last attended school/college)
• Character Certificate
• Passport-size photo
• ID Proofs

B.Com Marketing Syllabus

Every Indian college and university that offers the B.Com in Marketing uses almost the similar curriculum. Depending on the institute, few subjects may vary, however core subjects remain the same in all. The syllabus for B.Com Marketing at K.P.B. Hinduja College of Commerce is given below for your reference:

B.Com Marketing Job Opportunities in India

Graduates of B.Com Marketing in India have a wide range of job possibilities in the current business sector. Below mentioned are few job roles available for B.Com Marketing graduates along with recruiters, experience level required and average salary.

B.Com Marketing FAQs