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Diploma in Public Relations: Course, Syllabus, College, Admission, Salary

Uma Iyer's profile picture

Updated on Jul 12, 2025

Uma Iyer

A Diploma in Public Relations is a one-year undergraduate course that focuses on training students in the key aspects of public relations (PR) and communication. The course provides practical knowledge and skills required to develop effective communication strategies and manage an organization’s image, handle media relations. The Diploma in Public Relations course helps in understanding the nuances of specialized PR in different sectors. The Diploma in Public Relations course is offered both in online and on campus.

 

The eligibility criteria for a Diploma in Public Relations include having passed the 10 or 10+2 examination from any stream or any other equivalent examination from a recognized board with a minimum of 50% marks. The Diploma in Public Relations course fee is in the range of INR 4,000 to INR 50,000 per year in well-known private and government colleges and on well-known websites. The Diploma in Public Relations in online mode is more affordable and time-saving than studying on campus.

 

The Indian Institute of Skill Development and Training, Andhra University, Asian Academy of Film and Television, and International Institute of Mass Media are a few of the colleges that offer a Diploma in Public Relations. The average course fees ranges from INR 10,000 – 1,00,000 depending on the institute type.

 

The Public Relations Diploma holders can get job roles as Junior PR Executive, Media Assistant, PR Assistant, Public Relations Officer (PRO), Corporate Communication Manager, Media Relations Manager, Event Manager, Brand Manager with salaries ranging from INR 2.5 LPA- INR 7 LPA with up to 5 years of experience.

 

Table of Contents
  1. Diploma in Public Relations Highlights
  2. What is a Diploma in Public Relations?
  3. Why study a Diploma in Public Relations?
  4. Who should pursue a Diploma in Public Relations?
  5. Diploma in Public Relations Eligibility Criteria
  6. Diploma in Public Relations Colleges in India
  7. Diploma in Public Relations Admission Process
  8. Diploma in Public Relations Syllabus
  9. Diploma in Public Relations Jobs and Salary
  10. Diploma in Public Relations FAQs

 

Diploma in Public Relations Highlights

The highlights of the Diploma in Public Relations Course are summarised in the table below

Particulars

Details

Course Name

Diploma in Public Relations

Course Level

Undergraduate

Duration

1 year

Course Type

Full-time

Admission Process

Merit-based

Eligibility Criteria

A minimum of 50 % in 10+2 from any stream or any equivalent examination from a recognised institute, depending on the college.

Course Fees

INR 4,000 to INR 50,000

Colleges

The Indian Institute of Skill Development and Training, Udemy, Andhra University, Asian Academy of Film and Television, International Institute of Mass Media

Job Profiles

Junior PR Executive, Media Assistant, PR Assistant, Public Relations Officer (PRO), Corporate Communication Manager, Media Relations Manager, Event Manager, Brand Manager

Average Salary in India

INR 2 LPA - 7 LPA

 

What is a Diploma in Public Relations?

The Diploma in Public Relations is an undergraduate course designed to provide the students with an in-depth understanding of Public Relations. This comprehensive program successfully integrates all of the important elements of public relations. It includes an understanding of PR principles, media relations, and communication skills, and practical assignments such as developing PR campaigns and communication strategies.

 

For those looking to expand their PR skills into brand positioning and promotional strategy, a PG Diploma in Marketing and Brand Management can be a valuable next step.

 

Why study a Diploma in Public Relations?

A Diploma in Public Relations equips you with practical skills and industry knowledge to advance your career in the Public Relations field. The benefits and reasons for pursuing a Diploma in Public Relations are stated below:

  • The Diploma in Public Relations only takes one year, which is shorter than a Bachelor's and Master's in Public Relations, leading to quicker entry in the workforce.
  • The course gives opportunities to learn skills such as necessary to flourish in PR,such as soft skills (like communication and interpersonal abilities) and technical skills (such as writing, media planning, and digital engagement).
  • The Diploma in Public Relations forms a solid foundation for higher studies in the same field, such as a Bachelor's or Master's in Public Relations.
  • The course opens the door to job opportunities such as Public Relations Officer (PRO), Media Relations Manager, Corporate Communication Executive, Event Manager, Social Media Strategist, and Brand Communications Associate.
  • The Diploma in Public Relations includes guest lectures, industry interactions, and internships, which help in building a strong network.

 

Who should pursue a Diploma in Public Relations?

The individuals with the following qualities or who belong to the given categories are most suitable to pursue a Diploma in Public Relations.

  • The individuals with an aspiration to pursue a BA/MA in Public Relations will benefit the most by pursuing a Diploma in Public Relations.
  • Individuals aiming for job roles such as Public Relations Officer (PRO), Corporate Communication Manager, Media Relations Manager, Event Manager, Brand Manager
  • Individuals who are Interested in getting skilled at developing effective communication strategies and managing an organization’s image, handling media relations.
  • Interested who aspire to build careers in public relations, corporate communication, event management, or media strategy.

 

Diploma in Public Relations Eligibility Criteria

The Eligibility Criteria for the Diploma in Public Relations include:

  • Having passed the 10+2 or any other equivalent examination from a recognized board.
  • A minimum of 50% marks in 10+2 examination from a recognised board.

 

Diploma in Public Relations Colleges in India

Numerous colleges in India are offering a Diploma in Public Relations course. The details about the well-known Colleges offering a Diploma in Public Relations in India are given below:

Colleges

Location

Approx. Fees

The Indian Institute of Skill Development and Training

Indore

INR 4000

AAFT

Uttar Pradesh

INR 1,50,000

International Institute of Mass Media

New Delhi

INR 30,000

 

Diploma in Public Relations Admission Process

The admission process for enrolling in a Diploma in Public Relations course is more or less the same in all the colleges. For reference, the steps for admission to the Diploma in Public Relations of The Indian Institute of Skill Development and Training are given for your reference:

 

The steps for admission to the Certificate in Cloud Computing at the Indian Institute of Skill Development and Training are given for your reference:

 

Step 1: Enroll in the website of the Indian Institute of Skill Development and Training and choose the program Diploma in Public Relations.

 

Step 2: Click on Enrol now and proceed with the enrollment process.

 

Step 3: Enter your personal details such as name, number, email ID, etc.

 

Step 4: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods: Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.

 

Step 5: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.

 

Step 6: The admission is confirmed after fee payment.

 

Documents Required:

  • Recent Photograph
  • Matriculation Marksheet
  • Qualifying exam Certificate/ Marksheet.
  • Address Proof

 

Diploma in Public Relations Syllabus

The syllabus of the Diploma in Public Relations is similar in all colleges with minor variations. The Diploma in Public Relations syllabus of AAFT is given for your reference:

Semester 1

Semester 2

Introduction to Media and Communications industries

An insight into the elements of Public Relations with the help of case studies

Understanding global dimensions of communication and media

How PR is different from advertising, marketing, publicity and propaganda

Knowing laws and ethics that govern, restricts as well as provide better work environment to media professionals.

Understanding the principles of corporate communication

Understanding management practices in context of public and private institution.

Management techniques and strategies required for planning, promotion, implementation of special events

Understanding global marketing scenario

How Corporate Social Responsibility is vital to enhance the image of a business organization

Introduction to Still Photography

Understanding consumer behavior and client servicing

Introduction to Media and Communications industries

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Diploma in Public Relations Jobs and Salary

A Diploma in Public Relations opens opportunities for various roles in the mechanical field and also provides the potential to earn higher with experience and specialization. The job available for Diploma in Public Relations are given below:

Jobs

Experience

Salary

Public Relations Officer (PRO),

3-5 years

INR 4 - INR 7 LPA

Corporate Communication Manager

3-5 years

INR 4- INR 7 LPA

Junior PR Executive

0-1 year

INR 2.5 LPA - INR 4 LPA

Media Assistant

0-1 year

INR 2.5 LPA - INR 4 LPA

PR Assistant

0-1 year

INR 2.5 LPA - INR 4 LPA

 

Diploma in Public Relations FAQs

Who is Diploma in Public Relations meant for?

The Diploma in Public Relations is great for anyone who enjoys media, communication, or working with people. If you’re creative, expressive, and like building relationships, it’s a perfect fit. You don’t need any specific background—just a flair for communication and a willingness to learn.

What kind of jobs can I get after this diploma in Public Relations?

You can start in roles like PR assistant, media executive, communication coordinator, or social media handler. As you gain experience, you can move up to become a PR manager, media strategist, or even head brand communications for companies.

Is PR the same as marketing?

Not quite. PR focuses on building a brand’s image and reputation through media coverage and public communication, usually without paying for it. Marketing, on the other hand, is more about promoting and selling products using paid channels. Both are connected, but they play different roles in how a brand reaches people.

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