B.Tech Print & Media Technology: Admission 2025, Syllabus, Eligibility, Subjects, Colleges, Careers

• Updated on  Jun 27, 2025, by Ritika Kaul

Bachelor of Technology in Print & Media Technology is a 4-year UG degree program that has been divided into 8 semesters. The program has been designed to equip students with detailed knowledge and skills in the area of Print & Media Technology and allied fields. The program offers awareness in the field of printing and media production.

 

The basic eligibility for joining BTech in Print & Media Technology is to clear class 10+2 in the science stream (Physics, Chemistry & Mathematics as core subjects) with a minimum of 50% marks from a recognized university. Candidates also must qualify for some entrance examinations at national, state, or university levels, like MET, WBJEE, KEE, AEEE etc.

 

The course fee for pursuing B.Tech Print & Media Technology in India is between INR 22,040-3,50,000 based on college affiliation as private or government. Some of the prominent BTech Print and Media Technology colleges in India are Manipal Institute of Technology, Jadavpur University, Karunya Institute and Avinashilingam Institute.

 

B.Tech in Print & Media Technology graduates can perform the jobs in Publishing houses, News Papers Production, Digital Printing, Electronic Printing, Security Printing, Textile Industry, Automobile, Advertising Companies, Magazines, and Polymer technology-related companies. They can receive an average salary of INR 3-6 LPA.

 

Table of Contents

  1. B.Tech Print & Media Technology Key Highlights
  2. What is a B.Tech Print & Media Technology?
  3. Why Study B.Tech Print & Media Technology?
  4. Who should study B.Tech Print & Media Technology?
  5. B.Tech Print & Media Technology Eligibility Criteria
  6. B.Tech Print & Media Technology Entrance Exams 2025
  7. B.Tech Print & Media Technology Colleges in India
  8. B.Tech Print & Media Technology Admission Process 2025
  9. B.Tech Print & Media Technology Syllabus
  10. B.Tech Print & Media Technology Job Opportunities in India
  11. B.Tech in Print & Media Technology FAQs

 

B.Tech Print & Media Technology Key Highlights

Below are the key highlights of the B.Tech Print & Media Technology course in India:

Particulars

Details

Course Name

Bachelor of Technology in Print & Media Technology

Course Level

Undergraduate/Bachelor’s

Duration

4 years (8 semesters)

Course Type

Full-Time

Admission Process

Entrance-Based (MET, WBJEE, KEE, AEEE) + Counselling

Eligibility Criteria

Passed class 12th in Science stream (Physics, Chemistry, and Mathematics) with 50% aggregate marks

Course Fees

INR 22,040-3,50,000

Subjects

Printing Image Generation I, Print Media, Printing Management, Printing Substrates, Printing Ink Technology, Flexography Printing Materials, Graphic Design, Design and Planning for Print Production etc.

Top Colleges

Manipal Institute of Technology, Jadavpur University, Karunya Institute and Avinashilingam Institute

Job Profiles

Printing Engineer, Packaging Technologist, Print Production Manager, Application Technologist, Graphic Designer, etc

Top Recruiters

Uflex, Times Group, Canon, Essel Propack, ITC, Amcor, Printing Presses, Media Houses, etc

Average Salary in India

INR 2.5-4 LPA (Freshers)

 

INR 4-6 LPA (Mid-Level)

 

INR 6-8 LPA (Experienced)

 

What is a B.Tech Print & Media Technology?

The B.Tech program in Print & Media Technology is the right mix of Engineering, Print, and Media Technology. The subject coverage ranges from digital printing mastery and offset to packaging and image creation. The media technologies include colour management and material science, as well as rendering computer programs and design software to students. The learned skills can then be practised in the operations and mass production process. Immersion in the real working environment is provided through internships and practical work.

 

Why Study B.Tech Print & Media Technology?

Students who wish to become future innovators should focus on the intersection of creativity and technology. B.Tech in Print and Media Technology is a great way to get a job in the design, packaging, or media sectors. Demand for media and packaging has increased significantly as a result of the drive for a new era in digital and e-commerce, and these markets are currently fermenting. Students learn about the latest software and technology in a supportive and stimulating environment in this course. Additionally, the students acquire strong planning and management abilities. The program is ideal for providing intriguing compensation packages to graduates worldwide, particularly those with management and media-related skills. The reasons one should pursue a B.Tech Print & Media Technology course are as follows:

  • High Industry Demand: The Indian industry is expected to develop immensely over the next few years, creating numerous job opportunities in the field of packaging & digital media sectors.
  • Diverse Job Opportunities: Students may opt for various jobs in government, private & international organisations.
  • Entrepreneurial Orientation: The curriculum encourages entrepreneurial skill, which turns the graduates into entrepreneurs or enables them to create new solutions for the sector.

 

Who should study B.Tech Print & Media Technology?

BTech in Print & Media Technology is ideal for students who have an interest in media production, graphics, and printing technology. This field offers career paths in publishing, digital printing, and packaging by focusing on engineering principles with creative media aspects. Below are the best-fit candidates who should pursue a B.Tech in Print & Media Technology course:

  • Those who wish to be employed in publishing, digital printing, electronic printing & packaging sectors.
  • Students interested in the learning process of creating media, whether it's through digital printing, graphic design, or packaging.

 

B.Tech Print & Media Technology Eligibility Criteria

To enroll in B.Tech Print & Media Technology in India, the applicant needs to meet certain criteria, without which admission into this course is not possible. Mentioned below are the B.Tech Print & Media Technology eligibility criteria:

  • Completed 10+2 in the science stream with Physics, Chemistry, and Mathematics as compulsory subjects from a recognized board.
  • A minimum aggregate of 50% marks in the 10+2 examination.
  • Qualify in national/state/university-level entrance examinations such as MET, WBJEE, KEE, AEEE as per applicability.

 

B.Tech Print & Media Technology Entrance Exams 2025

For pursuing a B.Tech Print & Media Technology in India, various national/state/university-level entrance examinations are required to be taken. Colleges and Universities in India offer admission depending on the marks or rank obtained in these examinations. Some of the top B.Tech Print & Media Technology entrance examinations in India are given below:

Exam Name

Application Date

 

(Tentative)

Exam Date

 

(Tentative)

Application Fee

MET 2026

Mar-Apr 2026

Apr-May 2026

INR 2000

KEE 2026

Mar-Apr 2026

Apr-May 2026

INR 1000

AEEE 2026

Feb-May 2026

Feb-May 2025

INR 1200

WBJEE 2026

Jan-Feb, 2026

April 2026

INR 500 (Male-General)

 

INR 400 (Female/ SC/ ST/ OBC/ EWS/ PwD)

 

B.Tech Print & Media Technology Colleges in India

Various institutions in India are offering B.Tech in Print & Media Technology courses; each institute has got some entrance exam criteria for admitting students. Some of the top B.Tech Print & Media Technology colleges in India have been mentioned below, along with their total course fee, NIRF Ranking, and entrance exams required for admission:

College Name

Location

Total Course Fees

NIRF Ranking 2024

 

(Engineering)

Intake Exams

Jadavpur University

Kolkata

INR 22,040

12

WBJEE

Karunya Institute

Coimbatore, Tamil Nadu

INR 3,00,000

101-150

KEE

Avinashilingam Institute

Coimbatore, Tamil Nadu

INR 78,500

-

AEEE

Manipal Institute of Technology

Karnataka

INR 3,50,000

56

MET

 

B.Tech Print & Media Technology Admission Process 2025

Some colleges admit students based solely on their merit. The grades earned in the class 10+2 exam are used to determine merit. During the counseling process, students are admitted to different colleges via entrance exams. The candidate can attend counseling after receiving a valid entrance exam score. JEE Main is the entrance exam that is administered nationally. MET, WBJEE, KEE, AEEE, and other state-level entrance exams are administered by different states to admit students to B.Tech programs in print and media technology. Below is a brief explanation of the admissions process for colleges that use merit-based admissions:

  1. Go to the official website and enter your registration ID and password to log in.
  2. Next, enter the necessary information. Verify all of the information you have entered, then click "Confirm Registration" to complete the registration process.
  3. In the program section, select B.Tech in Print and Media Technology after selecting your preferred college.
  4. Seat Distribution: Students are assigned seats according to a number of criteria.
  5. To accept the assigned seat, pay the fee online. Candidates must visit the reporting centre to have all of the documents verified.
  6. A provisional admission letter is issued following the completion of the aforementioned procedures.
  7. Report with original documentation and certificates to the designated college on the specified date and time after receiving the provisional admission letter.

 

B.Tech Print & Media Technology Syllabus

The syllabus for B.Tech in Print & Media Technology in India is more or less the same in the colleges offering the course. The syllabus may slightly differ depending on the curriculum followed by the institute. For reference, the syllabus for B.Tech Print & Media Technology is given below:

Semester ISemester II
Essentials of CommunicationCommunication Skills in English
Mathematics IMathematics II
Physics IPhysics II
ChemistryFundamentals of Computers and Programming
Electrical TechnologyManufacturing Processes
Engineering Graphics and DrawingE.M.E Lab
Chemistry LabPhysics Lab
Electrical Technology LabComputer Lab
Physics LabWorkshop Practice
Semester IIISemester IV
Introduction to Printing ProcessesGraphic Design
The Technology of Typography and TypesettingDesign and Planning for Print Production
Printer’s ScienceFlexography
Computer Application in PrintingPrinting Materials
Theory of Printing MachinesElectronic Composition
Digital Electronic CircuitsElectrical Machines and its Utilisation in Printing
Printing Process LabElectronic Composition Lab
Typography and Typesetting LabFlexography Lab
Computer Application in Printing LabGraphic Design Lab
 Industrial Training
Semester VSemester VI
Reproduction TechnologyPrinting Management
Gravure TechnologyPrint Finishing
Offset Technology IPrinting Substrates
Printing Image Generation IPrinting Ink Technology
Print MediaPrinting Image Generation II
Ethics, Advertising, and MultimediaOffset Technology II
Reproduction Technology LabPrint Finishing Lab
Gravure LabPrinting Ink Technology Lab
Offset Technology I LabPrinting Image Generation Lab
Industrial TrainingOffset Technology II Lab
Semester VIISemester VIII
Entrepreneurship DevelopmentPackaging Technology
Quality ControlPrinting Machinery Maintenance
Colour Separation TechniquesNewspaper Printing
Stationery and Security PrintingPaper Technology
Quality Control LabPrinter’s Costing and Estimating
Colour Separation LabDigital Printing
SeminarPrinting Plant Layout
Industrial TrainingPackaging Lab
-Newspaper Lab
-Project
 

 

B.Tech Print & Media Technology Job Opportunities in India

B.Tech in Print & Media Technology graduates can have job roles in multiple fields, including software development, web development, network engineering, data science, cloud computing, cybersecurity, and others. Some of the common job roles for B.Tech Print & Media Technology graduates in India are given below:

Job Title

Recruiters

Experience Level

Average Salary

Printing Engineer

Uflex, Times Group, Canon

2–3 years

INR 4-6 LPA

Packaging Technologist

Essel Propack, ITC, Amcor

0–1 year

INR 2.5-3.5 LPA

Print Production Manager

Printing Presses, Media Houses

1–2 years

INR 3-4 LPA

Application Technologist

Digital Print Equipment Companies

2–3 years

INR 3-5 LPA

Graphic Designer

Design Studios, Publishing Houses

0–1 year

INR 2.5-3 LPA

 

B.Tech in Print & Media Technology FAQ

For whom is a B.Tech in Print and Media Technology appropriate?

An individual who possesses both artistic and mechanical tendencies may choose to enroll in this course. Candidates with strong concepts and a logical approach are needed for this program. The candidate must be creative and approach their creativity with pragmatism.

What are the potential benefits of choosing a B.Tech in Print and Media Technology?

An increasing number of career opportunities are emerging in the markets as a result of the growing demand for printing engineers. The candidates are given the chance to work for reputable printing firms such as Indian Express, Anandabazar Publications, and The Times of India.

What are the other courses in the same field as B.Tech Print and Media Technology?

There are several certificate courses that a student can pursue. These are Certificate in Printing Technology, Certificate in Pre-Press Operations, Certificate in Press Operations, Certificate Course in Offset Press Work, and Certificate in Paper and Printing Technology. The duration of all these courses is one year.

How are internships incorporated into the B.Tech Print and Media Technology program?

Internships are usually required and are completed during summer vacations or the final terms of school. Students are assigned to organizations for in-place training, where theoretical knowledge acquired through classroom settings is implemented in actual business contexts.

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