MBA in Product Management is a 2 years master level course designed to teach the students about product strategy, product development, product market research, industry specific tools, product pricing and aggregate leadership skills.
Eligibility for an MBA in Product Management position entails that the applicant has to have a bachelor degree (any subject) with a total score of 50 per cent marks of an affiliated university. Admission to this course is mainly given on the basis of entrance tests carried out byCAT, XAT, GMAT, CMAT, MAT and academic record and work experience and through personal interviews.
Fees of MBA in Product Management vary between INR 8,00,000 – 25,00,000. Manipal University, Altera Institute, etc; are some of the best colleges doing MBA in Product Management.
MBA in Product Management graduates are able to acquire jobs in technology, e– commerce, FMCG, healthcare, and pretending sectors. Among the job profiles that the candidates can undertake, include Product Manager, Product Marketing manager, Product Owner and Product Strategy Lead. The median salary which the candidates may obtain after getting MBA in Product Management is between INR 12,00,000 – 20,00,000 LPA.
Table of Contents
- MBA Product Management Key Highlights
- What is MBA Product Management?
- Why Study MBA Product Management?
- Who Should Study MBA Product Management?
- MBA Product Management Eligibility Criteria
- MBA Product Management Entrance Exams
- MBA Product Management Colleges in India
- MBA Product Management Admission Process 2025
- MBA Product Management Syllabus
- MBA Product Management Job Opportunities in India
- MBA Product Management FAQs
MBA Product Management Key Highlights
Listed below are some of the basic key highlights for the MBA Product Management program in India:
What is MBA Product Management?
Master in Business Administration in Product Management or MBA in Product Management, is a master level program that aims at building knowledge in the end– to– end product and service management. The program encompasses product strategy and market analysis, development, launch and management of lifecycles.
Courses in an MBA Product Management program cover product development, market research, pricing techniques, consumer behaviors, business analytics, leadership and agile processes. The students are taught to manage customer demands, corporate goals and technical opportunities so that products become technologically novel and also commercially attractive.
Among the key skills that one gains during the course, there is strategic thinking, leading cross– functional teams, data– driven decisions, management of projects, and stakeholder management communication skills. With the MBA in Product Management, the graduates can be ready to work as an individual or as a member of multidisciplinary teams in technology firms and startups, FMCG organizations and consulting firms, and promote the growth of products and business.
Why Study MBA Product Management?
MBA in Product Management track equips the students with a combination of technical, managerial and leadership capabilities required to be product leaders in various industries. The course is broadly made up of product lifecycle, market research, customer insights, pricing, go to market strategies and digital transformation.
- Students get to learn about tools, including JIRA, Trello, Tableau, and wireframing, and have experience with internships, generous live projects, and case competitions.
- The program equally focuses on the need to appreciate user experience, business models and market trends.
- Some of the positions the graduates can apply to after graduating are Product Manager, Product Marketing Manager, Product Owner, or Strategy Lead, and in such spheres as technology, e– commerce, healthcare, and consulting.
- The degree makes the graduates creative, as well as innovators to solve business issues and lead a team that takes products to the market in a successful manner.
Who Should Study MBA Product Management?
MBA in Product Management is the best program to take by those who are interested in learning about product innovation, strategic planning and leadership. A reasonable candidate has to be a creative thinker, analytical, detail oriented, and possess a good problem solving capability.
- People whose backgrounds are from engineering, business, design, or marketing are also ideally suited to the program as they are aiming at making a transition toward becoming a product leader.
- Experience in product development, marketing or any such project management is an added advantage but not a must.
- The program also offers to the professionals seeking to move across the technical or functional position to a strategic role in product management.
- The graduates will be equipped with abilities to work in both swift environments and also be able to lead cross– functional teams, as well as, propel products in competitive markets.
MBA Product Management Eligibility Criteria
To study MBA in Product Management program, the applicants should fulfill the following criteria:
- The candidates should have an undergraduate degree (in any field) from a well– recognized university.
- At least 50 per cent total marks in graduation have to be attained. Depending on the standards of some institutions, the institution may demand as much as 60%.
- The candidates should clear any one of the national or university– level entrance exams like CAT, XAT, GMAT, CMAT, MAT. There are also colleges which carry on entrance tests of their own.
- No limitation is made on that graduation stream, any applicant can apply irrespective of his or her educational background (Science, Commerce, Arts, Engineering, etc.).
- The admission of shortlisted candidates might involve additional selection processes that can involve group discussions, personal interviews or the written tests of ability.
- No lateral entry is possible to the second year of the MBA in Product Management course since the course is being offered as a full– time two– years postgraduate course.
MBA Product Management Entrance Exams
Admission standards into the MBA Product Management programs are usually in the form of qualifying in national or university based entrance exams. A list of relevant examinations together with their registration dates, exam dates, and application fee is given below:
MBA Product Management Colleges in India
Below mentioned are some of the best MBA in Product Management colleges in India. Let’s dive into them:
MBA Product Management Admission Process 2025
The process of admission to MBA Product Management at the Manipal University is listed below in steps for reference:
Step 1: Make sure you have done a bachelors degree in any field of study at a reputed university with an aggregate of at least 50%. You should possess an accepted score of any reputable entry qualification like CAT, XAT, GMAT, CMAT, MAT. There is no specific requirement of job experience but you might be required to have work experience in some universities..
Step 2: Go to the admissions page at Manipal University. Duly complete and fill application form to MBA, and attach your academic transcripts, entrance exam scorecard, ID proof, etc., as well as other necessary documents. Write and submit your study of purpose (SOP) and an updated resume according to the instructions of the university.
Step 3: Make an online payment of non-refundable application fee on the university payment gateway as specified in the application.
Step 4: Your application along with academic qualifications, entrance exam scores and supporting documents will be checked by the admissions committee. Selection to the second stage is carried out by shortlisting.
Step 5: Provided that you are shortlisted, additional selection rounds will be offered to you. These can be: Group Discussion (GD) to test team work and business awareness,Personal Interview (PI) to assess motivation and communications skills, Written Ability Test (WAT) that includes a written essay about a current or abstract topic.
Step 6: Once you are selected, you will be sent an official offer of admission on email or university portal. The proposal will contain the information of the following steps and time to secure a seat.
Step 7: Make the payment of admission/seat confirmation fee and provide any other document that is required by the university. Advance all onboarding and enrollment procedures as indicated in the offer letter.
Step 8: Go through the orientation process at the university and be ready to start your journey at MBA in Product Management.
MBA Product Management Syllabus
The curriculum of the MBA Product Management program is not available now.
MBA Product Management Job Opportunities in India
The MBA in Product Management graduates are required in technology, e-commerce, finance, FMCG, consulting and healthcare industries. Some of the employment opportunities that a graduate of MBA in Product Management may find are listed below together with the top recruiters and the expected range of salaries in India.
MBA Product Management FAQs
What are the skills that I will acquire in undertaking the MBA in Product Management course?
You get to learn product lifecycle management, market research, product strategy, pricing, business analytics, leadership, as well as cross-functional collaboration. The program also honors your skills in decision making, communication and problem solving and equip you to be a leader in any sphere of business in many industries.
Is an MBA in Product Management something that I should have a technical background or a coding background?
No, it is not required to have a technical/coding background. Technology knowledge can be advantageous but MBA Product Management programs are rigged with the qualifying candidates of diverse academic disciplines. It is not all about being technical, but thinking strategically, gaining insight into the market and leadership in business[2].
Which are the common career options after doing MBA in a Product Management program?
The graduate is able to take up jobs as an associate product manager, product manager, senior product manager, product marketing manager, product owner, and director of product management. Promotions may result in Group Product Manager or VP of Product senior leadership positions.
Is it important to pursue the MBA in Product Management program in order to become a Product Manager?
MBA is not a prerequisite to becoming a Product Manager but it is highly appreciable by employers due to the business sense, leadership and strategy it gives its customers. Most of these successful PMs have MBAs but also relevant experience and skills.
What is the distinction between Product Manager and Project Manager in a MBA Product Management program?
The Product Manager is involved in setting out the product vision, strategy and features in terms of user and market requirements ("what" and "why"). A Project Manager, in their turn, controls the schedules, resources, and delivery in order to provide particular projects ("how" and "when").